Sustainable digital marketing experience

Sustainable digital marketing experience. In New Straits Times, (5 December 2018), p. 60.

2018_12_05. NST. Sustainable digital marketing experience.pdf - Published Version

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Item Type: News Clippings
Additional Information: P1: Digital Marketplace Exhibition 3.0 participants taking a group photo with Dr Derek Ong lai Teik (standing, second row, ninth from right). P2: Group Kodaline presenting a range of batik attire as their product. P3: Chiew Shi Wai (left) and Hisako Tan demonstrating their product vacuum packs. P4: (From left) Ng Swee Lynn, Tan Wei Teng, Wong Jian Xiang, Caressa Kee Pei Shin and Law Yi Chien from Group Carpenters with their idea of selling a subscription box of beauty products. P5: Group Coldplay doing a presentation of their products using metal straw and bamboo cutleries to a panel of judges. P6: (From left to right) Lee Wei Min, Chu Yenn Jiee, Divisha Nair and Wong Jun Yuen from Group Mayday with their mobile app creation.
Keywords: digital marketing; Digital Marketplace Exhibition 3.0; Sunway University Business School; SUBS; Sunway University Marketing Society; SUMS; Sunway Youth for Sustainable Development; SYSD; Business Management; Business Studies; digital marketing programmes; Shopee; QR codes; Carpenters group; Ng Swee Lynn; Nazierah Mat Amin; Derek Ong Lai Teik;
Subjects: B > business administration (field of study)
E > effect of technological innovations on students
E > evaluation
E > exhibitions
Divisions: Sunway University > School of Business > Dept. of Marketing
Depositing User: Ms Juwairiah Tan Sulaiman
Date Deposited: 10 Dec 2018 03:11
Last Modified: 29 May 2019 04:00

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